Bachelor Buttons are known for being extremely easy to grow and putting on a colorful, textured show in the summer garden. They also attract wildlife and American goldfinches put on quite a show as they dive into fields of this flower when it is going to seed. This is the famous flower of many romantic legends, thus the name “Bachelor’s Button”. Young single girls wore the bloom as a signal of availability in Old England. It also always figures prominently in the Victorian "Language of Flowers"--of which there are several versions.